The New Blog
Our thoughts about drinking less alcohol and having more fun.
The New(s)letter: Spring 2024
Meet The New(s)letter! A peek at what we’ve been up to, what we’ve been drinking, and of course, a little bit of what’s next for The New Bar.
Liquid Courage Without the Hangover
Alcohol might have the reputation of being liquid courage, but (spoiler alert) it's not actually the booze that gives your confidence a boost. Simply holding a drink – even a nonalc one – triggers ...
An Alcohol-free Month: A Guide for the Sober Curious
Hilary Sheinbaum sat down with our founder to chat about the origin of dry months, her tips for taking a month-long break from alcohol, and more.
5 Hosting Tips From People Who Throw a Lot of Parties
Entertaining can feel like a big responsibility, but it doesn’t have to be stressful. Here are our five tips for thoughtful hosting.
Why is everyone talking about "sober curious"?
Over the last few years, we have been seeing the term "sober curious" more and more. It seems like lots of people, and especially younger people, are exploring new and different approaches to livin...
WTF is a nonalcoholic wine, and why would I drink it?
As wine lovers ourselves and now passionate fans of nonalcoholic wine, we know you probably have many questions, so we'll break it all down and maybe convince you to give it a try.
Staying Sober or Sober Curious: 5 Tips for Ongoing Success
We've been in your shoes, so here are some tips that worked well for us…
What Happens When You Get Sober or Become Sober Curious?
The advantages of sobriety or becoming sober curious are clear, but that doesn't make taking the first step easy. So, what happens when you start down that path?
Mocktails > Cocktails: How to make a killer mocktail
Good news for our friends thinking about cutting out alcohol or drinking less: you can still make really good drinks. You can make delicious cocktails without the booze.
Subscribe to our newsletter
Promotions, new products and sales. Directly to your inbox.